USES AND GRATIFICATION THEORY
Entertainment:
Sex Pistols- MOJO 286 - September 2017=
Allows the audience to step into a utopian world and see a detailed articles about
how the rebellious Sex Pistols are living their crazy life. The NRS social
grade is ABC1 so we know the buyers are going to be middle class thus knowing
they would mostly be in a high earning job so by reading about what the Sex
Pistols are doing forces the readers it feel a sense of relief and escape from their everyday
stressful life into the bands free life.
Social Interaction and Integration:
Sex Pistols- MOJO 286- September 2017= MOJO has a regular “Mind Blowes” (talks about recommendation) section which
forms the basis of day to day conversations and refers to news and gossip which
gives the readers a sense of belonging.
A nice mind map Georgia!
ReplyDeleteFor extra revision, I'd like you to apply any 3 parts of the Uses & Gratifications theory to your full edition set text - Pink Floyd edition - MOJO 296 – July 2018: Pink Floyd 50.
You can write this underneath your mindmap.
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Just to reiterate, when referring to the different texts we have studied, it won't help the examiner if you just say "Pink Floyd" magazine. You MUST refer to the exact publication.
Pink Floyd edition - MOJO 296 – July 2018: Pink Floyd 50
Sex Pistols edition - MOJO 286 / September 2017
Please respond to this comment so that I know you have understood. It may help to write these down in a new blog post.
Miss Crader.